Katydid Home and Garden

Woman-owned landscaping and specialty gardening service based in Jacksonville, Florida.

SERVICES: Brand Identity Design + Collateral + Website Design (website launching soon!)

I worked with the owner of this woman-led landscaping and specialty gardening service over the course of an entire year to craft a brand strategy, visual identity design, and e-commerce website. The updated branding experience is meant to inspire consumers and put them at ease as they work to elevate their outdoor spaces. I also created a suite of custom illustrations and supporting collateral for the launch.